Ivana Ćirković

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Category - Marketing

  • Marketing

SoGe ebanking – omnichannel marketing done right

17. December 2018.
by Ivana Ćirković
2 min read
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You want to know everything there is about omnichannel marketing? SoGe ebanking case study might be the very thing to make you all clear and understandable.

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  • Marketing

Recognize the opportunity; as well as all that comes with it

25. April 2018.
by Dragan Cirkovic
2 min read
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Use the opportunity, don’t miss the opportunity, how to recognize the opportunity… Yes, the world is full of opportunities, almost as much as full of those that will teach you how to recognize one. For a symbolic...

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spark the power of you
  • Marketing

The Power of You – 3 inspiring #SparkMe talks

19. March 2018.
by Ivana Ćirković
2 min read
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How to find the power of You and use it to do good, not only for yourself but to the whole audience you’re talking to?

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developing local promo strategies after loss of exclusivity
  • Marketing

Developing local promo strategies after Loss Of Exclusivity (LOE)

6. February 2018.
by Dragan Cirkovic
8 min read
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Pharma promotion in a highly competitive genericized market becomes more and more challenging. Today’s generic companies are not just manufacturers of cheap drugs but masters of their business, providing same or similar quality...

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modernmarketing approach in f+pharmacies featured image
  • Marketing

Modern marketing approach in pharmacies, from both sides of the counter

19. January 2018.
by Dragan Cirkovic
13 min read
2 Comments

Marketing approach in Pharmacies is like a coin with two sides, Pharmacy Managers and Pharma companies are on different sides of the counter, but their objectives meet each other, with the patient as the main link and main focus.

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  • Marketing

3 top marketing trends in 2017

28. December 2016.
by Ivana Ćirković
3 min read
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I can already tell what are some of the top marketing trends in 2017 and which of them will stand out – can you?

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