Još jedan #SShour bio je više nego zanimljiv, a ako ste ga propustili, evo o čemu je se bilo reči.

Jet another #SShour was more than interesting, and here are all the details for all of you who missed it.

Pre svega, za one koji možda još nisu upućeni, #SShour je tematski Twitter panel koji se održava svake nedelje – . Ovoga puta, panel se ticao content marketinga, koji su njegovi ciljevi i kako do njih doći, koja metrika je važna i kojim alatima se do nje dolazi; content strategije i kako do nje doći..

Uz komunikaciju na Twitteru, panel je bilo moguće pratiti i putem Google Hangoutsa  (pogledajte, korisno je), a koliko je bilo potrebno pričati o ovoj temi, pokazuju Tvitni.me brojke da je 107 učesnika sa 302 originalna tvita imalo potencijalni doseg (reach) od preko 6.6 miliona!

A evo nekoliko poruka – tek toliko da vas zagolicam da istražite #SShour hashtag, informišete se i možda naučite nešto novo, a svakako mi javite vaše odgovore na pitanja.

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In case you still don’t know what it is, #SShour is a thematic Twitter chat () and, this time, the subject was content marketing, where we learned what are its goals and how to reach them, which metric to watch and with what tools, what is content strategy and how to define it..

Beside Twitter, it was possible to follow everyting by Google Hangouts, the subject was so interesting that 107 participants originally tweeted 302 messages, with the total reach of more than 6.6  mill!

And here are just some of the messages, please do look up #SShour for more and let me know what are your answers, thanks!

Content marketing is any marketing that involves the creation/sharing of media & publishing content to acquire & retain customers #SSHour
— Rachel Miller (@rachelloumiller) October 20, 2014

+1..RT @jill_rowley: Content needs to be visually appealing, emotionally engaging, snackable bites, shareable, useful & HUMAN. #SShour
— Andrew M. Smith (@andrewsmith1443) October 20, 2014

A7: Not learning. The biggest faux pas is not learning what #Content works with your audience! Figure out what works and adapt! #SSHour
— Reid Robinson (@HootReid) October 20, 2014

Excellent toolbox from @iSocialFanz: @buffer @meshfire Curation: @Meddleit @scoopit Listening: @BuzzSumo @spiderQube #SShour
— Turbine (@turbineagency) October 20, 2014